Professionalizing the industry one business at a time.

How we got here
Growing up in this space, two things became clear to us.
Our experience in franchising taught us that systems meant freedom, and they could be learned and implemented quickly.
We thought: If we can teach university students how to run successful painting companies in months, then we can teach blue-collar business owners how to systemize their companies, too.
And we were right.
The vision for Breakthrough Academy was, and still is, to provide all of the upsides of a franchise (systems, coaching, community, support) without the downsides (endless royalties, a lack of control, and many rules).
We believe the future is bright for construction, trades, and home service entrepreneurs, and we’re honored to play our part in creating it.






Our Core Values
In a world full of fake gurus and “10Xers”, we are the opposite - down to earth, humble, and present. Being Real means having the confidence to be who you are, speak your truth, and receive the same in return. We don’t care how big your business is—if you’re a jerk, you’re gone. Massive egos need not apply.
There is a new generation of contractors here that is dramatically different than the old school. We are here to level up an entire industry by crowdsourcing the best ideas, tactics, and systems. If your experience and gifts can help another Member, we expect you to share them. Why? Because we care about the success of all BTA entrepreneurs, and the experience of their employees and customers.
Growth doesn’t happen in a perfectly straight line. The path to success is long and sometimes dark. We accept this. We don’t believe in shortcuts, magic pills, or silver bullets. If you’re looking for a quick fix, Breakthrough Academy is not it. We stand for sound fundamentals, consistent effort, intelligent systems, and patience.
Our Team
Our core values unite us, and we share a burning passion for empowering small business owners.













After two years of growing her first business in Calgary as a College Pro franchisee, Ashley was tasked with expanding College Pro Window Cleaners franchises across Western Canada and the Pacific Northwest.
My best creative energy is spent cooking!
Fresh Berries
Anything outdoors (bonus points if it involves the Ocean) with my girls
Owned a Home Services Company.