Professionalizing the industry one business at a time.

We’re on a mission to transform honest, hardworking contractors into well-balanced leaders and thriving entrepreneurs.

How we got here

We founded Breakthrough Academy in 2015 after getting our entrepreneurial start in the College Pro Painters franchise system.

Growing up in this space, two things became clear to us.
1
The sheer scale of opportunity for a motivated entrepreneur working in the trades and construction industries is mind-boggling.
2
The vast majority of these businesses - even successful ones - are under-systemized.

Our experience in franchising taught us that systems meant freedom, and they could be learned and implemented quickly.

We thought: If we can teach university students how to run successful painting companies in months, then we can teach blue-collar business owners how to systemize their companies, too.

And we were right.

The vision for Breakthrough Academy was, and still is, to provide all of the upsides of a franchise (systems, coaching, community, support) without the downsides (endless royalties, a lack of control, and many rules).

We believe the future is bright for construction, trades, and home service entrepreneurs, and we’re honored to play our part in creating it.

In a world full of fake gurus and “10Xers”, we are the opposite - down to earth, humble, and present. Being Real means having the confidence to be who you are, speak your truth, and receive the same in return. We don’t care how big your business is—if you’re a jerk, you’re gone. Massive egos need not apply.

There is a new generation of contractors here that is dramatically different than the old school. We are here to level up an entire industry by crowdsourcing the best ideas, tactics, and systems. If your experience and gifts can help another Member, we expect you to share them.
Why? Because we care about the success of all BTA entrepreneurs, and the experience of their employees and customers.

Growth doesn’t happen in a perfectly straight line. The path to success is long and sometimes dark. We accept this. We don’t believe in shortcuts, magic pills, or silver bullets. If you’re looking for a quick fix, Breakthrough Academy is not it. We stand for sound fundamentals, consistent effort, intelligent systems, and patience.

Our Core Values

In a world full of fake gurus and “10Xers”, we are the opposite - down to earth, humble, and present. Being Real means having the confidence to be who you are, speak your truth, and receive the same in return. We don’t care how big your business is—if you’re a jerk, you’re gone. Massive egos need not apply.

There is a new generation of contractors here that is dramatically different than the old school. We are here to level up an entire industry by crowdsourcing the best ideas, tactics, and systems. If your experience and gifts can help another Member, we expect you to share them.
Why? Because we care about the success of all BTA entrepreneurs, and the experience of their employees and customers.

Growth doesn’t happen in a perfectly straight line. The path to success is long and sometimes dark. We accept this. We don’t believe in shortcuts, magic pills, or silver bullets. If you’re looking for a quick fix, Breakthrough Academy is not it. We stand for sound fundamentals, consistent effort, intelligent systems, and patience.

Our Team

Our core values unite us, and we share a burning passion for empowering small business owners.

Igor Trninic
Managing Director
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Danny Kerr
Director of Assessment
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James Dale
Director of Coaching & Program Development
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Owned a Home Services Company.

Harold Frederiks
Business Coach & Blueprint Facilitator
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I bleed Orange (born in the Netherlands)

Yes

Soccer and Snowboarding

I managed Waterparks across Canada

Brayden Russell
Business Coach
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My left eye is partially fake

Thai Curry

Jiu-Jitsu and Rock Climbing

Owned a Home Services Company

Ashley Ennis
Accelerator Coach Lead
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My best creative energy is spent cooking!

Fresh Berries

Anything outdoors (bonus points if it involves the Ocean) with my girls

Owned a Home Services Company

Thomas Cobleigh
Business Coach
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I climbed the elevation of Everest in one day in a charity race

Anything Greek

Competitive Soccer

Consulting

Ryan Gabel
Business Coach
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I swim in the ocean every month of the year

Ahi Tuna Poke Bowl

Exploring abandoned places

Owner of Goodlife Juice, Fedex, Enterprise, I was also a Recruiter

Mike Estey
Business Coach
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I used to race competitive motocross

Pasta

Hiking & Canyoning

Owned a landscaping business

Ian Ouwerkerk
Business Coach & Lead Facilitator
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I have a bucket list spreadsheet of 396 items (and counting), 77.2% Complete

Steak, potatoes, and veg

Travel, adventure, and major sporting events

Owned a Painting & Construction Business

Shane Bannerman
Business Coach
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I have lived and worked in four different countries

Oysters

Coaching my son’s baseball

Travel Industry

Owen Matheson
Business Coach
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Canucks fan

chocolate chip cookies

golf, running trails and family

entrepreneur/executive focusing on leadership, growth, operational excellence, team building and fun!

James Dale
Director of Coaching & Program Development
Fun Fact

My best creative energy is spent cooking!

Favorite Food

Fresh Berries

Favorite Pastime

Anything outdoors (bonus points if it involves the Ocean) with my girls

Career before BTA

Owned a Home Services Company.

Join our team and help us transform the industry

Find open roles
Find open roles

You’ve built something great. Let’s make it amazing.

Start the assessment process today to see if Breakthrough Academy is right for you.

Ready to take your business to the next level? Let's chat. 

Start the assessment process today to see if Breakthrough Academy is right for you.

Curious how the program will work for YOU?

Have your business analyzed, talk to a real human, and ask us anything you want in a down-to-earth, non-salesy conversation.
Start your free assessment process now!

You have all the right pieces of the puzzle.

Breakthrough Academy helps you assemble it.

We’ve helped over 1,500  contractors just like you

Whether you’re 100% in or still on the fence, we should talk

You don’t need to build it by yourself.

Start the assessment process today to see if Breakthrough Academy is right for you.

The time is now. 

Systemizing your business works like compound interest. The best time to begin working on your business was five years ago. The next best time is right now. Don’t put it off another season.

Over 1,500 Contractors have built businesses they’re proud of with Breakthrough Academy.

Don’t waste time “trying out” solutions. Make every business decision with confidence—starting now.

Systemizing your business is a lot of work. NOT doing it is even more.

We’re here to help you implement The Contractor Growth Method™ in an order that makes sense and at a pace that you can handle.

Systemizing your business is a lot of work. NOT doing it is even more.

We’re here to help you implement The Contractor Growth Method™ in an order that makes sense and at a pace that you can handle.

If you’ve read this far, it's safe to say you’ve already tried a bunch of stuff.

Why not book a call with an expert on our team and determine if Breakthrough Academy is right for you?