Sam is fueled by her all-encompassing creativity and curiosity. Those amazing qualities have led her to work and drive partnerships with some of the largest and most luxurious brands in the world. During her 10 years at Diner en Blanc International, as the National Partnership Manager, Sam was able to innovate through creative brand activations and consistently pushing partnerships to their full potential. 

Sam loves to learn about the interests of those around her and leaps into new connections with both feet. Sam is able to forge strong, lasting relationships with everyone she meets thanks to her insatiable curiosity, which drives her to learn everything she can about any passion shared with her. You would be hard-pressed to find a more genuine and caring individual anywhere. Not to mention her deep connection with the BTA values. So, it’s pretty easy to see why Sam brings so much to the BTA Community and our Partners. 

Sam, her husband, their three energetic kids, as well as their bestest boy/dog, Tripp, live in the gorgeous city of Montreal. Her passion for the trades is shared with her husband, who owns and operates a custom cabinetry company and a general contracting firm. She makes the most of every chance she has to experience the world through the eyes of her children and to share her creativity with them through exciting activities, the outdoors, and family adventures. She’s also a Halloween aficionado. Her house is decked out for the big day and she even had a Halloween-themed wedding dessert table. So, if you need some ideas, look no further.